“What’s in The Bag?” - Client: Tho Bay Mau

Hope you won’t miss anything

*promotional photos by Team Nguyen Thuong Hien

“Learning in Crisis” - Client: Tho Bay Mau

Someone please wake the Rabbit up!

*promotional photos by Team Mac Dinh Chi

“Nice Mask!” - Client: Tho Bay Mau

Just swipe right already and tell me where to get that mask!!!

*promotional photos by Team Ban Doc

“Modern Black Market” - Client: Tho Bay Mau

Don’t monopolize medical masks and hand sanitizers like this Rabbit

*promotional photos by Team Tran Dai Nghia

“True Crisis” - Client: Tho Bay Mau

A player must play the game. Hit the ball but stay happy!

*promotional photos by Team Nguyen Chi Thanh

Collaboration of Ding x Tho Bay Mau

Super excited when I got the chance to collaborate with Tho Bay Mau - one of many famous fictional characters in Vietnam - to create a positive vibe and spread it accorss the country. The project is called #newnormal, with a variety of products. My part was to create illustrations on the front and back of tote bags. The message is when living in this #newnormal state, remember to stay safe, stay brave, and stay positive (not literally)

“A one-time Crisis, a Lifetime Habit” - my take on defining the whole #newnormal Collection. Read more here (written in Vietnamese)

2nd Ding x Tho Bay Mau Collab: Comin’ soon...